Swisspearl exhibition stand

For Swisspearl, the Swiss manufacturer of fibre cement façades, an exhibition stand was created that consistently follows the principles of the circular economy.

01 Talky Swisspearl Messestand
Solution
Talky
Project type
Office & workplace
Project kind
New build
Year
2025
Location
worldwide

Instead of being discarded after a single use, the stand is designed for dismantling, reuse and longevity. It made its debut at BAU 2025 in Munich.

At its core is a reused scaffolding structure whose raw aesthetic deliberately contrasts with the high-gloss neighbouring stands. Light monomaterial textiles clad the inner surfaces, create a bright atmosphere and serve as a communication surface on the side walls. A coffee bar and micro-architectures structure the space and provide sheltered conversation zones, complemented by mobile presentation elements for the products.

After the trade fair, almost all elements are reused elsewhere or transferred into the next cycle of use, and some of the textiles are recycled.

02 Talky Swisspearl Messestand
03 Talky Swisspearl Messestand
04 Talky Swisspearl Messestand
Industry
Services
Products
Talky Rooms
Architect
Hürlemann AG
Client
Swisspearl Messestand